Awesome Ecommerce Data Science

Curated list of awesome ecommerce data science resources 📊💎💪 (no particular order)

🛍 Shopify integrated
📰 Article/blog
💸 Free
💵 Free version
💰 Paid

Analytics & Optimization

Segments: 🛍💵💰 The best customer analytics app to supercharge your store
Glew: 🛍💰 Ecommerce Analytics and Business Intelligence Software
Compass: 🛍💵💰 Compass makes sense of your e‑commerce data so you can focus on building your business
Shoelace: 🛍💰 Customer journey retargeting
Justuno: 💰 Analytics suite for converting visitors to customers
Custora: 💰 Customer analytics platform
Nosto: 🛍💰 AI-powered personalization platform
OrderMetrics: 🛍💰 Profit Analytics for E‑Commerce
Metorik: 💰 Analytics and management tool for WooCommerce
Lifetimely: 🛍💰 Lifetime value and profit analytics
Grow.com: 🛍💰 Business intelligence with lots of data integrations

Google Analytics: 💸 Ubiquitous and still the gold standard
FullStory: 💵💰 Site recordings to view user behavior
Hotjar: 💵💰 Site recordings and heatmaps to view user behavior (similar to FullStory)
Segment: 💵💰 Data connector to and from different sources

Automizy: 💰 AI-powered Subject Line Analyzer, AB testing, Resend and Email Automation
Klaviyo: 🛍💵💰 Super-targeted, highly relevant email, Facebook and Instagram marketing
ActiveCampaign: 🛍💰 Email Marketing. Marketing Automation. Sales CRM. Messaging.
Omnisend: 🛍💰 Omnichannel Marketing Automation

Google Optimize: 💸 A/B testing platform with visual editor. Integrated with Google Analytics (obviously!) and Goals
VWO: 💰 A/B Testing and Conversion Optimization Platform
Landing page A/B testing: 📰 Guide on why and how to set up A/B testing for landing pages, from Julian's Growth Marketing guide.

Lifetimes: 💸 Open source Python library to calculate CLV
LTV:CAC in 2019: 📰 Overview of the rising ad cost landscape and strategies for improving LTV:CAC in 2019

Brought to you by Tresl and our customer analytics ecommerce app Segments, your personal data scientist to grow your ecommerce store.