diff --git a/.github/workflows/docs.yml b/.github/workflows/docs.yml
new file mode 100644
index 000000000000..8855d1107f15
--- /dev/null
+++ b/.github/workflows/docs.yml
@@ -0,0 +1,43 @@
+name: Generate Docs
+
+on:
+  push:
+    branches:
+    - master
+    paths:
+    - 'tmk_core/**'
+    - 'quantum/**'
+    - 'platforms/**'
+    - 'docs/**'
+    - '.github/workflows/docs.yml'
+
+jobs:
+  generate:
+    runs-on: ubuntu-latest
+    container: qmkfm/base_container
+
+    # protect against those who develop with their fork on master
+    if: github.repository == 'qmk/qmk_firmware'
+
+    steps:
+    - uses: actions/checkout@v2
+      with:
+        fetch-depth: 1
+
+    - name: Install dependencies
+      run: |
+        apt-get update && apt-get install -y rsync nodejs npm doxygen
+        npm install -g moxygen
+
+    - name: Build docs
+      run: |
+        qmk --verbose generate-docs
+
+    - name: Deploy
+      uses: JamesIves/github-pages-deploy-action@3.7.1
+      with:
+        GITHUB_TOKEN: ${{ secrets.GITHUB_TOKEN }}
+        BASE_BRANCH: master
+        BRANCH: gh-pages
+        FOLDER: .build/docs
+        GIT_CONFIG_EMAIL: hello@qmk.fm
diff --git a/.travis.yml b/.travis.yml
index f2e8a8411df3..a6533d613007 100644
--- a/.travis.yml
+++ b/.travis.yml
@@ -18,21 +18,16 @@ addons:
       - ubuntu-toolchain-r-test
       - llvm-toolchain-trusty-7
     packages:
-    - pandoc
     - diffutils
     - dos2unix
-    - doxygen
     - clang-format-7
     - libstdc++-7-dev
-install:
-  - npm install -g moxygen
 script:
   - git fetch --depth=50 origin $TRAVIS_BRANCH:$TRAVIS_BRANCH
   - git rev-parse --short HEAD
   - git diff --name-only HEAD $TRAVIS_BRANCH
   - bash util/travis_test.sh
   - bash util/travis_build.sh
-  - bash util/travis_docs.sh
 after_script:
   bash util/travis_compiled_push.sh
 notifications:
diff --git a/docs/cli_commands.md b/docs/cli_commands.md
index fe6f06632a9c..d1f336279372 100644
--- a/docs/cli_commands.md
+++ b/docs/cli_commands.md
@@ -258,6 +258,16 @@ This command starts a local HTTP server which you can use for browsing or improv
 qmk docs [-p PORT]
 ```
 
+## `qmk generate-docs`
+
+This command allows you to generate QMK documentation locally. It can be uses for general browsing or improving the docs. External tools such as [serve](https://www.npmjs.com/package/serve) can be used to browse the generated files.
+
+**Usage**:
+
+```
+qmk generate-docs
+```
+
 ## `qmk kle2json`
 
 This command allows you to convert from raw KLE data to QMK Configurator JSON. It accepts either an absolute file path, or a file name in the current directory. By default it will not overwrite `info.json` if it is already present. Use the `-f` or `--force` flag to overwrite.
diff --git a/lib/python/qmk/cli/generate/__init__.py b/lib/python/qmk/cli/generate/__init__.py
index 4dc7607ef22e..13bd1f091410 100644
--- a/lib/python/qmk/cli/generate/__init__.py
+++ b/lib/python/qmk/cli/generate/__init__.py
@@ -1 +1,2 @@
 from . import api
+from . import docs
diff --git a/lib/python/qmk/cli/generate/docs.py b/lib/python/qmk/cli/generate/docs.py
new file mode 100644
index 000000000000..a59a24db5043
--- /dev/null
+++ b/lib/python/qmk/cli/generate/docs.py
@@ -0,0 +1,37 @@
+"""Build QMK documentation locally
+"""
+import shutil
+import subprocess
+from pathlib import Path
+
+from milc import cli
+
+DOCS_PATH = Path('docs/')
+BUILD_PATH = Path('.build/docs/')
+
+
+@cli.subcommand('Build QMK documentation.', hidden=False if cli.config.user.developer else True)
+def generate_docs(cli):
+    """Invoke the docs generation process
+
+    TODO(unclaimed):
+        * [ ] Add a real build step... something static docs
+    """
+
+    if BUILD_PATH.exists():
+        shutil.rmtree(BUILD_PATH)
+
+    shutil.copytree(DOCS_PATH, BUILD_PATH)
+
+    # When not verbose we want to hide all output
+    args = {'check': True}
+    if not cli.args.verbose:
+        args.update({'stdout': subprocess.DEVNULL, 'stderr': subprocess.STDOUT})
+
+    cli.log.info('Generating internal docs...')
+
+    # Generate internal docs
+    subprocess.run(['doxygen', 'Doxyfile'], **args)
+    subprocess.run(['moxygen', '-q', '-a', '-g', '-o', BUILD_PATH / 'internals_%s.md', 'doxygen/xml'], **args)
+
+    cli.log.info('Successfully generated internal docs to %s.', BUILD_PATH)
diff --git a/util/travis_docs.sh b/util/travis_docs.sh
deleted file mode 100755
index 93c2d7186729..000000000000
--- a/util/travis_docs.sh
+++ /dev/null
@@ -1,15 +0,0 @@
-#!/bin/bash
-
-source util/travis_utils.sh
-source util/travis_push.sh
-
-if [[ "$TRAVIS_COMMIT_MESSAGE" != *"[skip docs]"* ]] ; then 
-	if git diff --name-only ${TRAVIS_COMMIT_RANGE} | grep -e '^quantum/' -e '^tmk_core/' -e '^docs/internals_.*'; then
-		echo "Generating internal docs..."
-		rm -rf doxygen
-		doxygen Doxyfile
-		moxygen -q -a -g -o docs/internals_%s.md doxygen/xml
-		git add docs/internals_*
-		git commit -m'autogenerated internal docs for ${TRAVIS_COMMIT_RANGE}' || true
-	fi
-fi