diff --git a/projects/fal/src/fal/cli.py b/projects/fal/src/fal/cli.py
index f3f59752..3fdc1920 100644
--- a/projects/fal/src/fal/cli.py
+++ b/projects/fal/src/fal/cli.py
@@ -300,18 +300,14 @@ def register_application(
     )
 
     if id:
-        # TODO: should we centralize this URL format?
-        gateway_host = host.url.replace("api.", "gateway.")
-        gateway_host = remove_http_and_port_from_url(gateway_host)
-
         if alias:
             console.print(
                 f"Registered a new revision for function '{alias}' (revision='{id}')."
             )
-            console.print(f"URL: https://{user_id}-{alias}.{gateway_host}")
+            console.print(f"URL: https://fal.run/{user_id}/{alias}")
         else:
             console.print(f"Registered anonymous function '{id}'.")
-            console.print(f"URL: https://{user_id}-{id}.{gateway_host}")
+            console.print(f"URL: https://fal.run/{user_id}/{id}")
 
 
 @function_cli.command("run")