diff --git a/x-pack/plugins/enterprise_search/public/applications/enterprise_search_content/components/search_index/pipelines/ml_inference/text_expansion_callout.test.tsx b/x-pack/plugins/enterprise_search/public/applications/enterprise_search_content/components/search_index/pipelines/ml_inference/text_expansion_callout.test.tsx
index 9480f4b1a0ce5..dfb3b031698fd 100644
--- a/x-pack/plugins/enterprise_search/public/applications/enterprise_search_content/components/search_index/pipelines/ml_inference/text_expansion_callout.test.tsx
+++ b/x-pack/plugins/enterprise_search/public/applications/enterprise_search_content/components/search_index/pipelines/ml_inference/text_expansion_callout.test.tsx
@@ -100,7 +100,12 @@ describe('TextExpansionCallOut', () => {
   describe('DeployModel', () => {
     it('renders deploy button', () => {
       const wrapper = shallow(
-        <DeployModel dismiss={() => {}} isCreateButtonDisabled={false} isDismissable={false} />
+        <DeployModel
+          dismiss={() => {}}
+          ingestionMethod="crawler"
+          isCreateButtonDisabled={false}
+          isDismissable={false}
+        />
       );
       expect(wrapper.find(EuiButton).length).toBe(1);
       const button = wrapper.find(EuiButton);
@@ -108,7 +113,12 @@ describe('TextExpansionCallOut', () => {
     });
     it('renders disabled deploy button if it is set to disabled', () => {
       const wrapper = shallow(
-        <DeployModel dismiss={() => {}} isCreateButtonDisabled isDismissable={false} />
+        <DeployModel
+          dismiss={() => {}}
+          ingestionMethod="crawler"
+          isCreateButtonDisabled
+          isDismissable={false}
+        />
       );
       expect(wrapper.find(EuiButton).length).toBe(1);
       const button = wrapper.find(EuiButton);
@@ -116,13 +126,23 @@ describe('TextExpansionCallOut', () => {
     });
     it('renders dismiss button if it is set to dismissable', () => {
       const wrapper = shallow(
-        <DeployModel dismiss={() => {}} isCreateButtonDisabled={false} isDismissable />
+        <DeployModel
+          dismiss={() => {}}
+          ingestionMethod="crawler"
+          isCreateButtonDisabled={false}
+          isDismissable
+        />
       );
       expect(wrapper.find(TextExpansionDismissButton).length).toBe(1);
     });
     it('does not render dismiss button if it is set to non-dismissable', () => {
       const wrapper = shallow(
-        <DeployModel dismiss={() => {}} isCreateButtonDisabled={false} isDismissable={false} />
+        <DeployModel
+          dismiss={() => {}}
+          ingestionMethod="crawler"
+          isCreateButtonDisabled={false}
+          isDismissable={false}
+        />
       );
       expect(wrapper.find(TextExpansionDismissButton).length).toBe(0);
     });
@@ -144,7 +164,12 @@ describe('TextExpansionCallOut', () => {
   describe('ModelDeployed', () => {
     it('renders start button', () => {
       const wrapper = shallow(
-        <ModelDeployed dismiss={() => {}} isDismissable={false} isStartButtonDisabled={false} />
+        <ModelDeployed
+          dismiss={() => {}}
+          ingestionMethod="crawler"
+          isDismissable={false}
+          isStartButtonDisabled={false}
+        />
       );
       expect(wrapper.find(EuiButton).length).toBe(1);
       const button = wrapper.find(EuiButton);
@@ -152,7 +177,12 @@ describe('TextExpansionCallOut', () => {
     });
     it('renders disabled start button if it is set to disabled', () => {
       const wrapper = shallow(
-        <ModelDeployed dismiss={() => {}} isDismissable={false} isStartButtonDisabled />
+        <ModelDeployed
+          dismiss={() => {}}
+          ingestionMethod="crawler"
+          isDismissable={false}
+          isStartButtonDisabled
+        />
       );
       expect(wrapper.find(EuiButton).length).toBe(1);
       const button = wrapper.find(EuiButton);
@@ -160,13 +190,23 @@ describe('TextExpansionCallOut', () => {
     });
     it('renders dismiss button if it is set to dismissable', () => {
       const wrapper = shallow(
-        <ModelDeployed dismiss={() => {}} isDismissable isStartButtonDisabled={false} />
+        <ModelDeployed
+          dismiss={() => {}}
+          ingestionMethod="crawler"
+          isDismissable
+          isStartButtonDisabled={false}
+        />
       );
       expect(wrapper.find(TextExpansionDismissButton).length).toBe(1);
     });
     it('does not render dismiss button if it is set to non-dismissable', () => {
       const wrapper = shallow(
-        <ModelDeployed dismiss={() => {}} isDismissable={false} isStartButtonDisabled={false} />
+        <ModelDeployed
+          dismiss={() => {}}
+          ingestionMethod="crawler"
+          isDismissable={false}
+          isStartButtonDisabled={false}
+        />
       );
       expect(wrapper.find(TextExpansionDismissButton).length).toBe(0);
     });
diff --git a/x-pack/plugins/enterprise_search/public/applications/enterprise_search_content/components/search_index/pipelines/ml_inference/text_expansion_callout.tsx b/x-pack/plugins/enterprise_search/public/applications/enterprise_search_content/components/search_index/pipelines/ml_inference/text_expansion_callout.tsx
index a72a328188c6f..89cb65a5d8265 100644
--- a/x-pack/plugins/enterprise_search/public/applications/enterprise_search_content/components/search_index/pipelines/ml_inference/text_expansion_callout.tsx
+++ b/x-pack/plugins/enterprise_search/public/applications/enterprise_search_content/components/search_index/pipelines/ml_inference/text_expansion_callout.tsx
@@ -28,12 +28,15 @@ import { FormattedMessage, FormattedHTMLMessage } from '@kbn/i18n-react';
 import { docLinks } from '../../../../../shared/doc_links';
 import { KibanaLogic } from '../../../../../shared/kibana';
 
+import { IndexViewLogic } from '../../index_view_logic';
+
 import { useTextExpansionCallOutData } from './text_expansion_callout_data';
 import { getTextExpansionError, TextExpansionCalloutLogic } from './text_expansion_callout_logic';
 import { TextExpansionErrors } from './text_expansion_errors';
 
 export interface TextExpansionCallOutState {
   dismiss: () => void;
+  ingestionMethod: string;
   isCreateButtonDisabled: boolean;
   isDismissable: boolean;
   isStartButtonDisabled: boolean;
@@ -61,9 +64,13 @@ export const TextExpansionDismissButton = ({
 
 export const DeployModel = ({
   dismiss,
+  ingestionMethod,
   isCreateButtonDisabled,
   isDismissable,
-}: Pick<TextExpansionCallOutState, 'dismiss' | 'isCreateButtonDisabled' | 'isDismissable'>) => {
+}: Pick<
+  TextExpansionCallOutState,
+  'dismiss' | 'ingestionMethod' | 'isCreateButtonDisabled' | 'isDismissable'
+>) => {
   const { createTextExpansionModel } = useActions(TextExpansionCalloutLogic);
 
   return (
@@ -117,6 +124,7 @@ export const DeployModel = ({
                 <EuiFlexItem grow={false}>
                   <EuiButton
                     color="success"
+                    data-telemetry-id={`entSearchContent-${ingestionMethod}-pipelines-textExpansionCallOut-deployModel`}
                     disabled={isCreateButtonDisabled}
                     iconType="launch"
                     onClick={() => createTextExpansionModel(undefined)}
@@ -193,9 +201,13 @@ export const ModelDeploymentInProgress = ({
 
 export const ModelDeployed = ({
   dismiss,
+  ingestionMethod,
   isDismissable,
   isStartButtonDisabled,
-}: Pick<TextExpansionCallOutState, 'dismiss' | 'isDismissable' | 'isStartButtonDisabled'>) => {
+}: Pick<
+  TextExpansionCallOutState,
+  'dismiss' | 'ingestionMethod' | 'isDismissable' | 'isStartButtonDisabled'
+>) => {
   const { startTextExpansionModel } = useActions(TextExpansionCalloutLogic);
 
   return (
@@ -249,6 +261,7 @@ export const ModelDeployed = ({
             <EuiFlexItem grow={false}>
               <EuiButton
                 color="success"
+                data-telemetry-id={`entSearchContent-${ingestionMethod}-pipelines-textExpansionCallOut-startModel`}
                 disabled={isStartButtonDisabled}
                 iconType="playFilled"
                 onClick={() => startTextExpansionModel(undefined)}
@@ -327,6 +340,7 @@ export const ModelStarted = ({
 
 export const TextExpansionCallOut: React.FC<TextExpansionCallOutProps> = (props) => {
   const { dismiss, isDismissable, show } = useTextExpansionCallOutData(props);
+  const { ingestionMethod } = useValues(IndexViewLogic);
   const {
     createTextExpansionModelError,
     fetchTextExpansionModelError,
@@ -354,6 +368,7 @@ export const TextExpansionCallOut: React.FC<TextExpansionCallOutProps> = (props)
     return (
       <ModelDeployed
         dismiss={dismiss}
+        ingestionMethod={ingestionMethod}
         isDismissable={isDismissable}
         isStartButtonDisabled={isStartButtonDisabled}
       />
@@ -365,6 +380,7 @@ export const TextExpansionCallOut: React.FC<TextExpansionCallOutProps> = (props)
   return (
     <DeployModel
       dismiss={dismiss}
+      ingestionMethod={ingestionMethod}
       isDismissable={isDismissable}
       isCreateButtonDisabled={isCreateButtonDisabled}
     />
diff --git a/x-pack/plugins/enterprise_search/public/applications/enterprise_search_content/components/search_index/pipelines/ml_inference/text_expansion_callout_data.tsx b/x-pack/plugins/enterprise_search/public/applications/enterprise_search_content/components/search_index/pipelines/ml_inference/text_expansion_callout_data.tsx
index 3f864f030e3f1..6cffd3c331a3e 100644
--- a/x-pack/plugins/enterprise_search/public/applications/enterprise_search_content/components/search_index/pipelines/ml_inference/text_expansion_callout_data.tsx
+++ b/x-pack/plugins/enterprise_search/public/applications/enterprise_search_content/components/search_index/pipelines/ml_inference/text_expansion_callout_data.tsx
@@ -9,6 +9,8 @@ import { useCallback, useEffect, useState } from 'react';
 
 import { useValues } from 'kea';
 
+import { IndexViewLogic } from '../../index_view_logic';
+
 import { TextExpansionCallOutProps, TextExpansionCallOutState } from './text_expansion_callout';
 import { TextExpansionCalloutLogic } from './text_expansion_callout_logic';
 
@@ -20,6 +22,7 @@ const isDismissed = () => localStorage.getItem(TEXT_EXPANSION_CALL_OUT_DISMISSED
 export const useTextExpansionCallOutData = ({
   isDismissable = false,
 }: TextExpansionCallOutProps): TextExpansionCallOutState => {
+  const { ingestionMethod } = useValues(IndexViewLogic);
   const { isCreateButtonDisabled, isStartButtonDisabled } = useValues(TextExpansionCalloutLogic);
 
   const [show, setShow] = useState<boolean>(() => {
@@ -48,6 +51,7 @@ export const useTextExpansionCallOutData = ({
 
   return {
     dismiss,
+    ingestionMethod,
     isCreateButtonDisabled,
     isDismissable,
     isStartButtonDisabled,
diff --git a/x-pack/plugins/enterprise_search/public/applications/enterprise_search_content/components/search_index/pipelines/ml_inference/text_expansion_errors.tsx b/x-pack/plugins/enterprise_search/public/applications/enterprise_search_content/components/search_index/pipelines/ml_inference/text_expansion_errors.tsx
index d9b1d1f1f2bc2..a46105586af1e 100644
--- a/x-pack/plugins/enterprise_search/public/applications/enterprise_search_content/components/search_index/pipelines/ml_inference/text_expansion_errors.tsx
+++ b/x-pack/plugins/enterprise_search/public/applications/enterprise_search_content/components/search_index/pipelines/ml_inference/text_expansion_errors.tsx
@@ -15,6 +15,7 @@ import { i18n } from '@kbn/i18n';
 
 import { HttpLogic } from '../../../../../shared/http';
 
+import { SendEnterpriseSearchTelemetry } from '../../../../../shared/telemetry';
 import { ML_NOTIFICATIONS_PATH } from '../../../../routes';
 
 export const TextExpansionErrors = ({ error }: { error: { title: string; message: string } }) => {
@@ -22,6 +23,7 @@ export const TextExpansionErrors = ({ error }: { error: { title: string; message
 
   return (
     <>
+      <SendEnterpriseSearchTelemetry action="error" metric="textExpansionModel-error" />
       <EuiCallOut color="danger" iconType="error" title={error.title}>
         <p>{error.message}</p>
         <EuiLink href={http.basePath.prepend(ML_NOTIFICATIONS_PATH)} target="_blank">