diff --git a/deploy/kubernetes/Makefile b/deploy/kubernetes/Makefile
index f95628d14f3..d6db2774df7 100644
--- a/deploy/kubernetes/Makefile
+++ b/deploy/kubernetes/Makefile
@@ -91,6 +91,7 @@ else
 		--body "Automated by ${BUILDKITE_BUILD_URL}" \
 		--label automation \
 		--label release_note:skip \
+		--label backport:skip \
 		--base main \
 		--head $(ELASTIC_AGENT_BRANCH) \
 		--reviewer elastic/obs-cloudnative-monitoring