diff --git a/packages/pictograms/deprecated.yml b/packages/pictograms/deprecated.yml
index 71eb7f938967..3b05493fcf3c 100644
--- a/packages/pictograms/deprecated.yml
+++ b/packages/pictograms/deprecated.yml
@@ -7,3 +7,7 @@ deprecated:
     reason: This icon should no longer be used
   - name: ibm--z--partition
     reason: This icon should no longer be used
+  - name: watson--logo
+    reason:
+      This pictogram should no longer be used, as it represents the old avatar
+      for the Watson brand, which is retired since the watsonx brand launch.