Authors: Laura Kinkead, Jimena Dupré
- The landing page does not well explain what Renku is, and why a user should get excited.
- Renku landing page should be more engaging, with effective CTAs
- The landing page is not state-of-the-art
6 weeks for the Copy, Design, and UI to implement the new landing page.
The main goal is to successfully launch a redesigned landing page that improves the user experience and answers the three main questions that every user group wants to know: What is Renku?, Why Renku? and How to use Renku?
The primary audience for the landing page is people who are hearing about Renku for the first time and are wondering what it is.
| User Group | Where they enter | Problem | Wants to | Goal Action |
|---|---|---|---|---|
| Individual Researcher 🌟 This is the primary user group targeted for this build 🌟 | http://RenkuLab.io (not logged in) | Does not know what Renku is and if they want to use it for themselves | • What can Renku do for me? → See feature overview (for individuals?) • Is it free? → Understand pricing model • Who is behind this and can I trust them? → About Us • What’s it like? → Start “Try it out” project, Start tutorial | Create an account (where do they click this?) |
| Research Group Lead or Institution IT | http://RenkuLab.io (not logged in) | Does not know what Renku is and if they want to use it for their group/institution | • What can Renku do for me? → See feature overview (for groups?) • Who is behind this and can I trust them? → About Us • How much does it cost? → Understand pricing model • What’s it like? → Start “Try it out” project, Start tutorial (less likely than for individual?) | Create an account (where do they click this?) Contact us for more info (this is a bigger commitment!) |
| Teacher | http://RenkuLab.io (not logged in) | Does not know what Renku is and if they want to use it for their course | • How could Renku help me run my course? → Feature overview for teaching • How much does it cost? → Understand pricing model • What’s it like? → ? (I don’t think we have any teaching-specific tutorials) | Create an account (where do they click this?) |
| Potential Collaborator | http://RenkuLab.io (not logged in) | Is curious to learn more about Renku, to decide whether to collaborate with us | • What is Renku trying to do? → What is Renku | Contact us about writing a proposal |
| User Group | Where they enter | Problem | Wants to | Goal Action |
|---|---|---|---|---|
| Individual Researcher needing help | In a session (logged in) | Ran into a bug, I’m not sure how to do something | Find the Docs. If docs doesn’t resolve their problem, go to the forum | Read the docs, Post on the forum |
| Highly engaged user | Dashboard (logged in) | How can I Influence Renku’s development? | Submit bug, Submit feature requests, Read or contribute to design docs | Get to our GitHub: renku for bugs and small feature requests, design-docs for reading about upcoming bigger features, and maybe contributing • Contact us |
| Renku Evangelist | Dashboard (logged in) | I want support sharing Renku with their organization - | Access presentation materials | • Download slides & logos • Contact us for further support |
| Teacher needing help | Dashboard (logged in) | How do I set up my course? | Read support materials for teachers | Read teaching docs |
| Teacher wanting to register course | Dashboard (logged in) | How do I make sure Renku doesn’t have maintenance during my course? | Notify Renku team about my course | Register course |
Admins of other RenkuLab instances should still be able to provide their own landing page.
- No colors schema changes
- No re-branding
- No content management system
- No Redesign of the menu for authenticated users
- Not in scope: Create a standalone Renku project page that is separate from the instance landing pages (for example, at renku.io).